I must point out to my friends (and loyal readers) two excellent posts that caught my attention yesterday; Michael Sansolo in MorningNewsBeat talks about Pepto-Bismol and Tim Chambers over at Huffington Post discussing Apple.

Both are talking about innovating your way out of a recession. Pepto’s example is recent, while Apple’s example happened eight years ago. What it comes down to is keeping that ball rolling, moving ahead, allowing no moss to gather. There are two states of existence in the world of business – growth or death. It’s your choice.

Often when I call my father, he’ll ask me what I did for my clients that day. Most of the time I have a good answer for him, although I struggle to explain all that I do as my Dad really doesn’t understand a lot of the technology that you and I take for granted. (He can tear apart a lawnmower engine in the dark and put it back together again, but he has trouble setting the time on his VCR. Try as I might, I don’t think he’s ever quite grasped the concept of the internet.) It’s an important point that he’s making, though – keeping my client’s growth foremost in my mind.

Move forward. Keep the ball rolling; do something that’s unexpected, take a chance on doing something outside your comfort zone. Warren Zevon said, “I’ll sleep when I’m dead.” I know that bed is awfully cozy, but don’t sleep today away. There’s a lot of different out there, just waiting on you  – don’t miss out on it.